Project Category: Special Events
Swiss prestige skincare house La Prairie unveiled its Skin Caviar Harmony L’Extrait innovation with a special VIP event during Golden Week (1-5 October) in Macau. The Pursuit of Harmony experience took place in the Grand Hyatt Macau and took 150 guests on a multi-sensorial journey to experience the artistic pursuit by Bauhaus and the scientific pursuit by La Prairie.
Harmony, intrinsic to nature, it is a concord of elements, separate yet united. Mastered by Bauhaus – a movement governed by the principles of harmony – by form and function, by emotion and the rational, by art and science. The Pursuit of Harmony, inspired by Bauhaus, was the main theme of the event. During the VIP event, La Prairie showcased the ground-breaking caviar science of La Prairie’s Caviar Infinite by the experts of the art of formulation workshop. The guests could experience the skin caviar harmony L’extrait firsthand with the hand massage given by the beauty advisors.
The event also featured a scented candle workshop where guests could experience of making jelly wax scented candle in signature cobalt blue colour of La Prairie. The scents featured the nature of lakes, mountains and forest, in order to echo the theme of harmony. Besides, the guests enjoyed caviar canapés at the Caviar lab, a signature ingredient of La Prairie.
MM Marketing is the event management company of this prestige La Prairie VIP event in Macau.
